7 C’s of Knowledge
How good is your knowledge?
There is a link between Knowledge and Credibility
There are 7 Categories in which to store business knowledge
- Country
- Company
- Customer
- Channel
- Category
- Consumer
- Competition
Give yourself a score between 1 [not good] and 10 [World Class]
For each category
Divide the score by 7
Work out your average score and then determine how you will raise your knowledge by 1 point
Learn more here
Where should you put your effort to get the best reward
World Class is all about
Attitude – you are in charge of that
Skill – Techniques x Pressure
Knowledge – what do you know vs your competition