7C’s of Knowledge

Handling Objections

July 27, 2021July 27, 2021 Mark Kirwin #handlingobjections, #negotiation, #objections, #sales, #worldclass

Overcoming objections is never easy They are often not quite as simple as they seem. This is a perennial problem

7C's of Knowledge Ideas

Objection Handling made easy

July 16, 2021July 20, 2021 Mark Kirwin #attitude, #knowledge, #lifetimelearning, #morethan1answer, #neverstoplearning, #sales, #skills, #worldclass

When dealing with objections you need to take into account 2 things Firstly – What went wrong with your planning?

7C's of Knowledge Planning

Planning

March 10, 2021March 10, 2021 Mark Kirwin #attitude, #knowledge, #lifetimelearning, #morethan1answer, #neverstoplearning, #sales, #skills, #worldclass

Planning vs Pain This is a forever, People have said to me in the past “Can I be successful if

7C's of Knowledge Ideas

Punctuated Equilibrium Theory

February 23, 2021February 24, 2021 Mark Kirwin #attitude, #knowledge, #lifetimelearning, #morethan1answer, #neverstoplearning, #sales, #skills, #worldclass

Punctuated Equilibrium Theory Explains why learning doesn’t progress in a straight line. Most cultural and societal development tends to take

7C's of Knowledge Ideas

Decision making

February 23, 2021February 23, 2021 Mark Kirwin #attention, #attitude, #decisions, #framing, #knowledge, #lifetimelearning, #makingdecisions, #morethan1answer, #neverstoplearning, #sales, #skills, #worldclass

Disproportionate attention. People often ignore some issues whilst paying others a disproportionate amount of attention. This causes some minor issues

7C's of Knowledge Ideas

Consumer Centric Trading

February 22, 2021February 22, 2021 Mark Kirwin #attitude, #knowledge, #lifetimelearning, #morethan1answer, #neverstoplearning, #sales, #skills, #worldclass

This is a fabulous concept that is often missed by people who start out in business. It is alleged that

7C's of Knowledge Ideas Persuasion and Negotiation

Needs

January 30, 2021January 30, 2021 Mark Kirwin #attitude, #coaching, #knowledge, #morethan1answer, #needs, #neverstoplearning, #persuasion, #selling, #skills, #worldclass

Definition of Need is “to require (something) because it is essential or very important rather than just desirable.“ We all

7C's of Knowledge Ideas Planning

The difference between shopper and consumer

January 5, 2021January 5, 2021 Mark Kirwin #attitude, #categorymanagement, #catman, #knowledge, #morethan1answer, #skills, #worldclass

Is there a difference between the shopper and the consumer? Sometimes yes and sometimes no! When we talk about FMCG

7C's of Knowledge Ideas

Why self-talk is better than inner speech

January 5, 2021January 6, 2021 Mark Kirwin #attitude, #knowledge, #lifetimelearning, #morethan1answer, #sales, #skills, #worldclass

I can’t be the only one… Do you talk to yourself? I talk to myself out loud, whenever I want

7C's of Knowledge Current Issues Ideas

Leveraged Buyout

December 31, 2020December 31, 2020 Mark Kirwin #attitude, #finance, #knowledge, #lifetimelearning, #morethan1answer, #sales, #skills, #worldclass

What is a Leveraged Buy Out? A leveraged buyout (LBO) is simply when one company acquires another company using a

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